[{"@context":"https:\/\/schema.org\/","@type":"Article","@id":"https:\/\/www.elimar.cz\/profesionalni-reklama\/#Article","mainEntityOfPage":"https:\/\/www.elimar.cz\/profesionalni-reklama\/","headline":"Profesion\u00e1ln\u00ed reklama","name":"Profesion\u00e1ln\u00ed reklama","description":"Jako ka\u017ed\u00e1 firma, i podniky nab\u00edzej\u00edc\u00ed marketingov\u00e9 slu\u017eby jako je nap\u0159\u00edklad SEO \u010di PPC maj\u00ed sv\u00e9 internetov\u00e9 str\u00e1nky. Jejich \u00fa\u010delem je, podobn\u011b jako u ostatn\u00edch firem, se prezentovat a p\u0159il\u00e1kat nov\u00e9 z\u00e1kazn\u00edky. K tomu je v\u0161ak pot\u0159eba, aby jejich web spl\u0148oval n\u011bjak\u00fd standard. Ten je sice nepsan\u00fd, av\u0161ak jeho dodr\u017eov\u00e1n\u00ed rozhodn\u011b pom\u016f\u017ee zlep\u0161it presti\u017e str\u00e1nek, […]","datePublished":"2020-09-11","dateModified":"2023-05-15","author":{"@type":"Person","@id":"https:\/\/www.elimar.cz\/author\/#Person","name":"","url":"https:\/\/www.elimar.cz\/author\/","identifier":1,"image":{"@type":"ImageObject","@id":"https:\/\/secure.gravatar.com\/avatar\/3c4e99fa9a9806cd5e8fd7cac6ca73ff5bbf5f3ee309e1745415eebd31482909?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/3c4e99fa9a9806cd5e8fd7cac6ca73ff5bbf5f3ee309e1745415eebd31482909?s=96&d=mm&r=g","height":96,"width":96}},"publisher":{"@type":"Organization","name":"elimar.cz","logo":{"@type":"ImageObject","@id":"\/logo.png","url":"\/logo.png","width":600,"height":60}},"image":{"@type":"ImageObject","@id":"https:\/\/www.elimar.cz\/wp-content\/uploads\/img_a387360_w3199_t1601465320.jpg","url":"https:\/\/www.elimar.cz\/wp-content\/uploads\/img_a387360_w3199_t1601465320.jpg","height":0,"width":0},"url":"https:\/\/www.elimar.cz\/profesionalni-reklama\/","about":["Business"],"wordCount":425,"articleBody":"      Jako ka\u017ed\u00e1 firma, i podniky nab\u00edzej\u00edc\u00ed marketingov\u00e9 slu\u017eby jako je nap\u0159\u00edklad SEO \u010di PPC maj\u00ed sv\u00e9 internetov\u00e9 str\u00e1nky. Jejich \u00fa\u010delem je, podobn\u011b jako u ostatn\u00edch firem, se prezentovat a p\u0159il\u00e1kat nov\u00e9 z\u00e1kazn\u00edky. K tomu je v\u0161ak pot\u0159eba, aby jejich web spl\u0148oval n\u011bjak\u00fd standard. Ten je sice nepsan\u00fd, av\u0161ak jeho dodr\u017eov\u00e1n\u00ed rozhodn\u011b pom\u016f\u017ee zlep\u0161it presti\u017e str\u00e1nek, jako jsou nap\u0159\u00edklad https:\/\/www.ppcprofits.cz\/seo-praha \u010di https:\/\/www.ppcprofits.cz\/ppc-reklama-praha. Co by tedy m\u011bly obsahovat?  V prvn\u00ed \u0159ad\u011b jsou to z\u00e1kladn\u00ed \u00fadaje o firm\u011b. P\u0159edev\u0161\u00edm p\u0159edm\u011bt jej\u00edho podnik\u00e1n\u00ed, zku\u0161enosti v oboru, \u00fasp\u011bchy a podobn\u011b. Mnohdy neu\u0161kod\u00ed, zvl\u00e1\u0161t\u011b u t\u011bch, kter\u00e9 p\u016fsob\u00ed na trhu ji\u017e dlouho, p\u0159idat i n\u011bco m\u00e1lo z historie. C\u00edlem je vzbudit v potenci\u00e1ln\u00edm z\u00e1kazn\u00edkovi d\u016fv\u011bru. P\u0159im\u011bt jej, aby se na n\u00e1\u0161 podnik ned\u00edval jen jako na firmu, ale jako na objekt s histori\u00ed, kter\u00fd m\u00e1 ur\u010ditou tradici a hrdost. P\u0159esv\u011bd\u010dit jej, \u017ee se stane tak\u0159ka \u010dlenem \u201eexkluzivn\u00edho klubu\u201c, jen kdy\u017e na\u0161e slu\u017eby vyu\u017eije. Ov\u0161em k tomu mus\u00ed v\u011bd\u011bt, kde n\u00e1s m\u016f\u017ee naj\u00edt. Na webov\u00fdch str\u00e1nk\u00e1ch tedy nesm\u00ed chyb\u011bt kontaktn\u00ed informace. Ty by m\u011bly zahrnovat fyzickou adresu s\u00eddla firmy a telefonn\u00ed \u010d\u00edsla na pov\u011b\u0159enou osobu \u010di osoby. M\u011blo by zde tak\u00e9 b\u00fdt uvedeno jm\u00e9no vedouc\u00edho pracovn\u00edka \u010di pracovn\u00edk\u016f a hlavn\u011b \u0161\u00e9fa firmy. A vzhledem k tomu, \u017ee jsme v dob\u011b internetov\u00e9, nem\u011bl by chyb\u011bt ani e-mail.  D\u00e1le bychom pak na webu m\u011bli naj\u00edt p\u0159ehled nab\u00edzen\u00fdch slu\u017eeb a jejich cen\u00edk. To je d\u016fle\u017eit\u00e9, nebo\u0165 to umo\u017en\u00ed, aby si z\u00e1kazn\u00edk ud\u011blal p\u0159edstavu o tom, kolik nakonec zaplat\u00ed. M\u016f\u017ee si tak spo\u010d\u00edtat, zda se mu tato investice skute\u010dn\u011b vyplat\u00ed. Pokud tento \u00fadaj chyb\u00ed, pak je pravd\u011bpodobn\u00e9, \u017ee ceny budou vysok\u00e9 a firma se s nimi nechce chlubit. P\u0159eci jen je mnohem t\u011b\u017e\u0161\u00ed odm\u00edtnout nab\u00eddku p\u0159i osobn\u00edm kontaktu. Jak je vid\u011bt, vytvo\u0159it webovou str\u00e1nku nen\u00ed zrovna p\u0159\u00edli\u0161 jednoduch\u00e9. Mo\u017en\u00e1 i proto se n\u011bkter\u00e9 firmy obrac\u00ed na odborn\u00edky. A co vy, necht\u011bli byste to tak\u00e9 zkusit?                                                                                                                                                                                                                                                                                                                                                                                          4.3\/5 - (3 votes)        "},{"@context":"https:\/\/schema.org\/","@type":"BreadcrumbList","itemListElement":[{"@type":"ListItem","position":1,"name":"Profesion\u00e1ln\u00ed reklama","item":"https:\/\/www.elimar.cz\/profesionalni-reklama\/#breadcrumbitem"}]}]